Maruti Launches Small Car Cervo

India experienced a watershed moment when Ratan Tata fulfilled his promise with the launch of Nano, the most economic vehicle in the Indian market, and arguably, in the world. Ever since the launch of Tata Nano, the whole globe is behind the idea of cheaper wheels. Now, it’s the turn of Maruti, who is seriously planning a car priced closer to Nano, and it could apparently be the Cervo, a compact five door mini that might put the other kids on the block in the shade.

The Cervo looks like a smaller Chevrolet Beat with cues from Honda Jazz’s design. The phenomenal fuel efficiency is one of the USPs of this car. 

Powered by Suzuki’s 660cc engine – as against Nano’s 623cc – the Cervo could be priced between 1.5 to 2 lakhs, a little higher than Nano. But Cervo looks too stylish and futuristic to be priced under 2 lakhs. So it’s obvious that Maruti needs to delete some of the features available in the car, or use a cheaper material to make a potent contender to Nano.

Inside, the dashboard of the Cervo looks almost like the Swift, with the rectangular air vents in the centre and the circular ones on the sides. Power windows and airbags are available in the international markets but chances are that Indians will have to compromise on that. 

Maruti Cervo India: Maruti Cervo is an upcoming hatchback from Maruti Suzuki India Limited. It is expected to launch in the first quarter of 2012 in Indian market. This small car is already running successfully in Japan and the company is planning to repeat the same story in India. The Maruti Cervo will look to rewrite the cheapest car story in India after the debacle of the much famed and hyped, Tata Nano. Only time will tell the fate of Maruti Cervo's success. But looking at the past acclaims of the numero uno car maker in India and its most envied dealership network, things sure look bright for the Maruti Cervo.




Maruti Cervo Engine - Maruti Cervo will come with 660 cc petrol engine with VVT (Variable Valve Timing) technology. This more efficient engine will generate the moderate power of 54 bhp at 6500 rpm and torque of 64 Nm at 3500 rpm. The small car is designed for the small family purpose and to enjoy the city drive comfortably. The Variable Valve Timing (VVT) technology of the engine helps to enhance power, torque and mileage figures considerably. The VVT technology also ensures that the car gets maximum out put of power and also reduces any loss in outage of power. This invariably leads to better efficiency in terms of engine life and also leads to lower carbon emissions and higher mileage. The overall drive experience is also enhanced due to the VVT technology.

Maruti Cervo will have great quality interiors and expecting to be solid build as well. This car will be better replacement of Maruti 800 and will compete against Tata Nano and Chevrolet Spark. The exterior look of Cervo is very compact and little sporty. Small front grill and sharp curves over bonnet reflect the aggressive look.



Maruti Cervo Exteriors- Maruti Cervo comes with amazing exterior features. The front fascia is daunted with sporty lines along with the Maruti Suzuki Logo. Head and fog lamps look very manly. A black thick line which starts from pillar 'A' and ends with pillar 'C' gives sporty look for the car. When we evaluate Maruti Cervo with Company’s earlier hatchbacks, it seems very elegant. It looks more stylish than its competitor which is optimistic for the company. On the whole it is perfectly and smarty designed hatchback to meet up young generation taste in India. The Maruti Cervo will also have minute changes in the dimension and features to keep down the pricing of the car. There has been no official information on the dimensions of the car but looking at the price point and market branding of the car, it would be having more or less the same size as Maruti Alto. The USP of the Maruti Cervo is its funky exterior which has some bold lines for a small car. The lines give it a sexy look with the flowing curves and sporty colours. You will fall in love with the car at first sight. The exterior looks are one of its kinds making it vehicle for the next generation.

Maruti Cervo Interiors- Maruti Cervo will be a 4 seater. You can put only 2 passengers in the backside, if you try to put 3 passengers it would be troublesome. This will be the only where customers needs to compromise. The wide dashboard of Maruti Cervo has eye-catching style and is smartly designed. When it to head and leg room, it gives sufficient space for all the occupants. It will have common interior features like AC, audio system, power steering, seats belts, central lock etc. Apart from the exteriors of the Maruti Cervo the interiors of the car is also attractive and spacy. The drive wheel is a three spoke power steering type for easy and comfy handling in the city streets. The steering wheel is adjustable as well. Maruti Cervo is expected to come with a dashboard that is wider than the usual and comprising of round AC vents at both ends and the instrument panel just behind the steering wheel. Overall the price toll of this car is going to play a major role for the Company.  


Maruti Cervo Price is yet to disclose but expected starting range will be Rs. 1,50,000 and will go up to Rs. 3,50,000. Maruti Cervo will hit the Indian market by the first quarter of 2012. The car will look to compete with the likes of Tata Nano, Hyundai Eon and its own Maruti Alto. The top end variant will have advance safety features like ABS and Air-Bags. The Base model of Maruti Cervo will have only very basic features like 13 inches tyres, power steering and cup holders. Maruti Cervo Price will be placed in the entry level segment and is expected to be huge hit like the company’s other cars. The Maruti Cervo On Road Price will be inclusive of the Vehicle price, Road tax, Insurance and registration fees can further increase the cost up to 10% extra. If you want additional accessories you'll have to pay extra amount for the same. The Maruti Cervo India is looked upon as the successor after the Tata Nano which only raised a lot of smoke with its good engine and that too literally at times. One of the main reasons for the failure of the Tata Nano is believed to be the high hype and low quality range of the car.The top end variant will have advance safety features like ABS and Air-Bags. The Base model of Maruti Cervo will have only very basic features like 13 inches tyres, power steering and cup holders. Maruti Cervo will be placed in entry level segment and expecting to be a bigger hit.

Maruti Cervo Ride and Handling: The Maruti Cervo will be easy to use and extremely light weight in handling and driving. To make matters even more easy the car will be equipped with power steering that will come as standard for all the variants. The Maruti Cervo also has a solid suspension that makes it well suitable for the Indian roads. The manual transmission is smooth and firm with better breaking mechanisms.

Maruti Cervo Specifications: The Maruti Cervo Specifications will come with a 660 cc petrol engine with VVT (Variable Valve Timing) technology. This highly efficient engine will generate a moderate power of 54 bhp at 6500 rpm and torque of 64 Nm at 3500 rpm. Apart from this the Maruti Cervo Specifications is equipped with a Manual Transmission with 5 Speed Gearbox, Petrol Engine, 5 seater Car, Headlamps, Tail-lights, Power Steering, Air Conditioner etc.

Maruti Cervo Safety Features: The Maruti Cervo safety features comes with Central Locking System, Two Airbags for safety, Comfortable Interior, Engine Immobilizer, Front and side Impact Beams, Child safety lock, Seat Belts & Rear View Mirror, Front dist and Rear drum Brakes.

Maruti Cervo Mileage: The Maruti Cervo Specifications for the engines include a 0.7L 60bhp, 660cc, Fuel Efficient Engine, VVT (Variable Valve Timing) Technology for Maximum Power. The Maruti Cervo India delivers a top Speed of 115 km/h with an average Mileage – 20 to 23 kmpl. In city the car gives a mileage – 22 kmpl. On the highway the car gives a mileage of 26 kmpl.